Member Communications

Aquatic Life To Abandon MAP Pricing

admin | November 1, 2012

Aquatic Life, manufacturers of lighting systems and controllers, has announced it will abandon its MAP pricing policy beginning in 2013. Asked for an explanation as to what prompted this decision, Scott Deetsch, of Performance Sales & Marketing, Aquatic Life’s representative,…..

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Coping With the Internet Onslaught

admin | November 1, 2012

It is fair to say that Dealer Lounge members all recognize the role that manufacturers have been playing in transferring business from brick-and-mortar stores to online fulfillment centers. We in the aquarium industry are hardly alone in dealing with this…..

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The “Showcasing” Problem

admin | October 22, 2012

by John Tullock Copyright © 2012, Aquarium Life Support Systems. All rights reserved. Anyone who has been in the retail business has heard, and probably uttered, the line, “This job would be great if it just weren’t for those pesky…..

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Testing Aquarium Additives

admin | October 15, 2012

by John Tullock Copyright (C) 2012 Aquarium Life Support Systems. All rights reserved. Every year brings additional new products to maintain water chemistry. This has been the case since the inception of reef-keeping in the 1980s. Indeed, water conditioners and…..

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Top Ten Reasons to Own an Aquarium

admin | October 15, 2012

1. No fleas, no hair! 2. A conversation piece for any room. 3. More stimulating than TV or Play Station. 4. Hours and hours of unsupervised entertainment for you and your cat. 5. More romantic than candlelight. 6. At least…..

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Don’t Let the Internet Do Your Selling!

admin | September 12, 2012

by John Tullock Copyright (C) 2012 Aquarium Life Support Systems. All rights reserved. I know exactly how you feel. When I went into the aquarium business, my primary concern was helping my customers avoid mistakes, sharing my knowledge and taking…..

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Product Evaluations Begin

admin | August 15, 2012

One of the goals of the Aqualife Dealer Lounge is to conduct product evaluations in real-life situations, so we can share the best advice on helping your customers get the most out of their hobby. For example, in order to…..

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Welcome to the Aqualife Dealers Lounge

admin | May 25, 2012

Welcome to the Aqualife Dealers Lounge! The Dealer’s Lounge is a collaborative effort with my old friend, Ralph Cabage at Aquarium Life Support Systems. Together, we are creating a program to help independent aquarium retailers survive in today’s difficult economy…..

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